Zahid Rasheed

Zahid Rasheed is an Associate Director at NielsenIQ since July 2021 and has been a part of Nielsen since November 2013, holding various positions including Customer Success Lead KSA, Senior Client Services Manager, and Regional Client Lead. Prior experience includes a role as Regional CMI Consultant at Unilever for a brief period in 2013 and multiple positions at Nielsen from March 2012 to August 2013, such as Client Service Manager and Research Manager. Zahid began a career at The Nielsen Company from June 2006 to December 2009, progressing from Research Executive to Senior Research Executive. Zahid holds two Master’s degrees in Marketing Management and Management from the University of the Punjab, earned between 2003 and 2005.