Louis Lugo

Louis Lugo is an accomplished marketing professional with extensive experience in brand management and communications across various industries. Currently serving as Director of Omnichannel Solutions at NielsenIQ since February 2022, Louis previously co-owned SoFlo3x3 Basketball and held senior marketing roles at Carters Inc. and Midas International. Louis has a strong background in analytics from positions at Bacardi and The Nielsen Company, focusing on performance management and client partnerships. With an educational foundation in marketing from Thomas Edison State University and Ramapo College of New Jersey, Louis has demonstrated expertise in budget management, customer marketing, and developing standardized performance reporting processes across organizations.