Annette Goodwine

Annette Goodwine currently serves as a Strategic Advisor at Nikkl, Inc., where the focus is on building brand infrastructure for a stock option liquidity and investment solution. Previously, Annette has held significant roles at Silicon Valley Bank, including Head of Brand and Advertising, emphasizing brand growth strategies across various partnerships and transactions. As Director of Brand at SVB, Annette was instrumental in developing the master brand strategy and enterprise positioning framework. Annette has also run a consulting firm, providing brand and marketing communication strategies for diverse companies. Prior experience includes leadership roles in corporate communications, consumer marketing, and merchandising at eBay Inc., and a senior marketing position at Levi Strauss & Co., where Annette contributed to innovative retail marketing initiatives. Annette holds a BS in Business Administration from the University of California, Berkeley, and an MBA in Marketing from the University of Southern California.