Uroš Mirić

Head Of HR Digitalization & Employer Branding at NIS Group

Uroš Mirić serves as the Head of HR Digitalization & Employer Branding at NIS a.d. Novi Sad since January 2020, where responsibilities include designing and implementing an Employer Value Proposition and employer branding strategy that aligns with business and HR goals. Prior to this role, Uroš held various positions at Sport Vision, including Employer Branding Manager and Group HR Project Manager, where significant achievements included developing competency models and country-specific employer branding strategies. Uroš's earlier experience at Delhaize Serbia as an Employer Branding Specialist involved creating and managing employer identity strategies and brand campaigns. Uroš began a career in human resources and marketing with internships at the University of Belgrade Centre for Career Development. Uroš holds a Bachelor's degree in International Relations and Affairs from the University of Belgrade, earned in 2015.

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