Ruchira Tripathi

Ruchira Tripathi is an accomplished professional with extensive experience in consumer and SME business management across diverse industries. Currently serving as the Head of Consumer and SME business for the Americas and Europe at Instarem since September 2021, Ruchira has previously held significant roles at OSN, where responsibilities included developing and executing multicultural content marketing strategies and brand positioning from August 2014 to August 2019. Ruchira also contributed to marketing and business development for international film markets at The Walt Disney Studios, managing numerous successful film releases from October 2007 to November 2011. Earlier career experiences include strategic marketing at Bennett, Coleman and Co. Ltd. and client servicing for high-profile events. Ruchira holds a Strategic Business Management degree from the Indian Institute of Management Bangalore and an MBA in Marketing Communication from Symbiosis International University.