Jelena Dimkic

Jelena Dimkic has a diverse work experience in the banking industry, specifically in digital channels development and digital product ownership. Jelena began their career at Zepter Insurance, where they worked as an Insurance Officer, focusing on travel insurance sales and processing insurance claims. Jelena then joined Raiffeisen Bank as a Sales/Service Officer in retail banking, where they provided information and services to customers and promoted and sold retail products. Jelena moved up the ranks at Raiffeisen Bank, holding various roles such as E-Channel Sales Officer and Senior Digital Banking Officer. In these roles, they played a key role in launching, measuring, and optimizing digital campaigns and improving sales and lead funnels. Jelena also worked on designing and creating website layouts, tracking customer behavior, and promoting e-banking services. Following their time at Raiffeisen Bank, Jelena joined Banca Intesa Beograd as a Digital Channels Development Manager. Currently, they are working at NLB Komercijalna banka as the team leader of the Digital Product Owner team and also overseeing digital channel development.

Jelena Dimkic obtained a Bachelor's Degree in Applied Finance, Accounting, and Banking from the Belgrade Business School in 2008.