Karin A. Bilich

Karin A. Bilich, MS, currently serves as the Head of Content at Noom Inc., starting in December 2021, where significant accomplishments include the creation of multiple health-focused campaigns and achieving CDC approval for the Diabetes Prevention Program. Additionally, in January 2024, Karin began teaching as an Adjunct Lecturer at City Tech, CUNY, covering courses in Health Sciences. With a robust background in editorial content, Karin previously held the role of VP, Editorial Content at Understood.org, leading initiatives that achieved 2 million visitors in 24 months and significantly reduced costs through strategic partnerships. Past experience includes positions such as Director of Content Strategy and Management at Smart Author Sites and roles in content marketing at Columbia University Irving Medical Center and Reed Business Information. Educational credentials include a Master's degree in Health Communication from the University of Illinois Urbana-Champaign and a BFA in Performing Arts from New York University.