Lori Crawford

Lori Crawford is an experienced National Account Manager at Nordic Naturals, with a significant track record in business development and sales management across various roles. Previously, as a Business Development Manager at Natrol, LLC, notable achievements included the establishment of significant retail partnerships and achieving 37% year-over-year growth with Kroger. Lori also served as Eastern US Regional Sales Manager for Vintage Italia, focusing on key account management, and as Midwest Regional Sales Manager for Brownie Brittle, where successful expansion efforts resulted in over 5,500 points of distribution. Early career experience includes serving as Principal at POPEEZ, LLC, where a business plan was developed for a patented children's product. Educational background includes studies at Kalamazoo Valley Community College.