Kirsten Schroeder is an accomplished product manager with extensive experience in leading product initiatives across multiple industries. Currently serving as a Senior Product Manager at Nordstrom, Kirsten directs the roadmap for Buy Online Pick Up In Store (BOPUS) activities and has successfully managed feature rollouts for retail technology solutions. Previous roles include significant contributions at Kinship, where Kirsten achieved 140% of initial registration goals, and Sephora, where Kirsten enhanced in-store digital applications and received the Keep IT Simple Award. With a foundational career at BabyCenter spanning various product management roles, Kirsten has developed a strong expertise in ad technology, user experience optimization, and cross-functional collaboration. Kirsten holds a Bachelor of Science in Business with a focus on Marketing from the University of Minnesota's Carlson School of Management.