Jean-Luc Desire

Jean-Luc Desire is an experienced business leader with a robust background in strategy, operational performance, and management within the automotive and technology sectors. Currently serving as the Director of Business Development for Europe at Noregon Systems and as an Advisory Board Member at BytEdge, Inc., Jean-Luc also consults at JLD Impact, focusing on enhancing valuation and economic performance in the automotive industry through a comprehensive three-angle strategy. Previously, as CEO of Haldex, Jean-Luc led a €600M company to record sales and stock value increases. Jean-Luc's leadership roles at Tenneco and WABCO involved significant improvements in EBIT and revenue. Jean-Luc possesses extensive experience in brand development in China at Peugeot and in strategic roles at PSA Peugeot Citroën, alongside early career contributions to Lhoist North America, Inc. Jean-Luc holds an Executive MBA from HEC Paris and an engineering degree from CentraleSupélec.