Norstat
Merel Macedo - van Voorden is an accomplished executive with extensive experience in the field of market research and consumer insights. Currently serving as COO for Norstat since July 2021, Merel previously held the position of Managing Director at Respondenten.nl from December 2015 to August 2022, where Merel contributed to establishing the company as a leading recruitment agency for respondents in the Netherlands. Prior roles include Partner and Director at Huitema Marketing Services and Locatie Zuid (2005 - 2015), Owner of Agencia de Marketing (2002 - 2004), and Direct Marketing Manager at Telfort (1998 - 2001). Merel's educational background includes studies at Amsterdam University of Applied Sciences, Mencia de Mendoza Lyceum, and Stedelijk Gymnasium Breda.
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