Hans Peters

Hans Peters is an accomplished executive with extensive experience in leadership roles across various sectors, particularly in sustainable energy and transportation. Currently serving as CEO and VP of Horticulture at Priva, a pioneer in sustainable solutions since 1959, Peters also offers strategic guidance as a member of the Board of Advisors for North Sea Farmers and Salacia Solutions. Previous positions include Operating Partner at SET Ventures and General Director of Market at TNO, where Peters led transformative initiatives. Noteworthy accomplishments include significant roles at Eneco Groep, where sustainable energy strategies were developed, and Nederlandse Spoorwegen, where a comprehensive customer-focused transformation was implemented. Peters holds a Master of Science in Strategic and Marketing Management from Erasmus University Rotterdam and has pursued further education in marketing and sales management.