North West Air Ambulance Charity
Rob Parkin is a seasoned professional currently serving as the CRM & Data Insights Manager at North West Air Ambulance Charity since June 2016. In this role, Rob leads the award-winning Data Team, optimizing the Donorfy system and enhancing operational efficiency across various departments. Previous roles at the charity include CRM Manager and Data Insight & Compliance Officer, where Rob focused on fundraising analytics and data integrity. Rob's diverse experience spans various industries, including administrative support at Hatfield's Landrover and Eddie Stobart, retail merchandising at Debenhams, and wildlife conservation, with internships and volunteer work in zoological settings. Rob holds a Bachelor of Science (BSc) with Honours in Wildlife Conservation from Nottingham Trent University.
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North West Air Ambulance Charity
The North West Air Ambulance Charity’s helicopters and HEMS response vehicles operate 365 days a year and last year attended over 2500 incidents. Our crew delivers enhanced pre-hospital care to the most critically ill and injured, and transports patients to the most appropriate hospital to achieve the best outcomes. We receive no government or NHS funding and must raise over £9.5 million to keep us operational. It’s only thanks to the generosity of people like you that we can continue flying to save lives.