Addison Wittry

Addison Wittry serves as the Director of Brand Strategy at Northgate Resorts, where oversight includes the Camp Fimfo brand and over 30 camp resorts within the portfolio. Prior to this role, Addison held the position of Digital Brand Strategist at Grey Matter Group, managing digital executions, leading web projects, and handling significant digital ad spends for notable clients. Previous experience includes a Marketing Specialist role at Brothers Leather Supply Co., where social media campaigns and e-commerce management were key responsibilities. Addison also gained leadership experience as an Account Executive in the National Student Advertising Competition, achieving recognition for outstanding market research. Addison holds a Bachelor of Science in Advertising and Public Relations from Grand Valley State University.