Isabel Aroso

Isabel Aroso is an accomplished marketing professional with extensive experience in product marketing management across various industries, including insurance and telecommunications. Currently serving as the Product Marketing Manager for Insurance at NOS SGPS since July 2021, Isabel oversees product lifecycles and strategic partnerships while enhancing customer experiences through data analysis and cross-functional collaboration. Previous roles include managing loyalty campaigns at TAP Air Portugal, where Isabel played a pivotal role in rebranding the loyalty program, and positions at L'Oréal and Samsung Electronics, focusing on brand development and public relations. Isabel holds a Master’s degree in Marketing from Iscte - Instituto Universitário de Lisboa, complemented by an exchange program in Communication and a Bachelor's degree in Business Communication.