Josh Hiley currently serves as the Director of Insights at Nottingham Spirk, a vertically integrated business innovation agency, since January 2023. Prior to this role, Hiley was the Executive Vice President of Product and Insights at Informed Decisions Group, Inc., specializing in shopper and consumer insights through neurosciences and behavioral research from January 2019 to January 2023. Hiley has held various market research positions, including Market Research Manager at Integrated Supply Network and MSD Performance. As Consumer Insights Manager at Derive Systems, Hiley focused on automotive programming. Hiley has a strong background in marketing research from the consultancy field, including roles as VP, Client Services at RDI Sightline and VP, Operations at Data for Decisions in Marketing, Inc. Hiley holds a degree from Wright State University and a certification in Data Mining & Modeling from IBM/SPSS.
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