Gwynne Villota

Gwynne Villota is a seasoned professional with extensive experience in audience insights and content strategy, currently serving as the Director of Audience Insights at NPR since October 2013, after holding the position of Associate Director. In this role, Gwynne creates and utilizes audience insights to understand preferences and analyze content performance across various platforms, leveraging mixed methodologies and Nielsen Audio ratings. Prior to NPR, Gwynne held leadership positions at the Natural Marketing Institute, including Senior Business Director and LOHAS Business Director, where responsibilities encompassed business development, custom project management, and sustainability oversight. Earlier experiences include positions as a Cost Analyst at Pitney Bowes, a Summer Intern at the EPA, and an Analyst at Project Performance Corporation, contributing to significant research and financial analyses. Gwynne holds an MBA and a Master of Environmental Management from Duke University, along with a Bachelor of Arts in Environmental Policy and Environmental Studies from Colby College.