Chris Stubbs

SVP, Enterprise Business Model Strategy at Nu Skin

Chris Stubbs is the senior vice president of enterprise business model strategy and a member of the executive council. He leads a global team focused on market-specific sales compensation plans, as well as innovations to sales channel development, including affiliate and customer programs and incentives.

Prior to his current role, Chris served as the senior vice president of global sales and operations; vice president of global sales and channel development; director of global leader development; and as the director of global analytics.

Chris earned a bachelor's degree in zoology and a bachelor's degree in psychology at Brigham Young University, a master's degree in dance at BYU, and a doctorate in health promotion and education at the University of Utah with a research emphasis in resilience and statistics.

Chris is an active member of his community serving as chairman of the strategic planning committee for the U.S. Direct Selling Association board of directors, as well as current board member and former chairman of the board of directors for the Central & Southern Utah chapter of the American Red Cross.



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