Nanna Lumio

Nanna Lumio has extensive experience in marketing and business development. Nanna began their career in 1998 as a Marketing Assistant at Aleksi 13/Kesko Svenska AB, where they were involved in various marketing and chain management operations. Lumio then worked as a Marketing Assistant at Ellos Postimyynti Oy, where they focused on direct marketing campaigns.

In 2002, Lumio joined IFOLOR OY as a Product Manager, responsible for marketing photo products in Sweden and Norway. Nanna planned and executed direct mail campaigns for both existing and new customers. Lumio then moved on to Reader's Digest (currently CIL) as a Junior Product Manager, overseeing magazine circulation and marketing music products in the Nordic countries.

From 2010 to 2017, Lumio served as a Marketing Manager at NutraQ, where they specialized in direct marketing and sales in the Nordic markets. Nanna was also a member of the marketing executives board and played a key role in promoting the company's flagship products, VitaePro and OmegaPro.

In 2017, Lumio worked as a Marketing Manager at Aller Media Oy, where they had P&L responsibility for monthly magazines and managed the sales and marketing of B2C brands. Nanna also handled the subscription business, customer acquisition, and brand management for various digital platforms.

Lumio returned to NutraQ in 2018, this time as a Concept Manager for HappyMe Finland. Nanna was in charge of the Finnish market, focusing on product launches, acquiring new subscribers, and developing processes and routines. Nanna then took on the role of Business Development Manager at NutraQ, responsible for new markets, strategic initiatives, and product launches. Nanna also assumed the role of Interim Marketing Manager Denmark, overseeing marketing operations, team development, and onboarding new team members.

In 2020, Lumio was promoted to Head of Commercial - Vesteråls Naturprodukter at NutraQ. In this role, they were responsible for the P/L of the business in the Nordic markets, including sales and marketing, customer loyalty, revenue management, and KPIs. Nanna also led the integration process for the business unit after a merger.

Overall, Nanna Lumio has demonstrated their expertise in various aspects of marketing, including direct marketing, sales, customer acquisition, brand management, and team development. Their experience spans across different companies and industries, showcasing their adaptability and strong track record in achieving business goals.

Nanna Lumio has a diverse education history. In 1996, they started their undergraduate studies at Laurea AMK - University of Applied Sciences, where they pursued a Bachelor of Business Administration (BBA) with a focus on consumer marketing. Nanna successfully completed their degree in 2000.

In 2004, Nanna attended Metropolia University of Applied Sciences, where they studied media technology for a year. Although they did not obtain a specific degree during this period, they gained valuable knowledge in the field.

Moving forward to 2007, Nanna enrolled in Haaga-Helia University of Applied Sciences, where they pursued a Master of Business Administration (MBA) with a specialization in Business Administration and Management. Nanna completed their MBA in 2009.

In 2018, Nanna obtained a certification as a Certified Digital Marketing Professional from Digital Marketing Institute. This certification further enhanced their skills and knowledge in the field of digital marketing.

Continuing their academic journey, in 2019, Nanna returned to Haaga-Helia University of Applied Sciences to pursue a second MBA degree. Nanna is currently working towards their Master of Business Administration (MBA) with a specialization in Leading Business Transformation.

Nanna's education history demonstrates their commitment to continuous learning and professional development.