Bill Little

As the Chief Financial Officer for NYI financial strategy, Bill is tasked with maximizing linear, addressable and digital advertising opportunities to over 17 million people in the New York market.

Bill is an accomplished Fortune 100 financial executive with extensive knowledge and expertise in financial operations and reporting, treasury management, global business development and corporate strategy functions. He has a proven track record in financial management, increasing sales and operational efficiency in the execution of new business initiatives and cost structure management.

Prior to joining NYI, Bill spent over nine years at DIRECTV, most recently as Senior Vice President, Business Development & Treasurer. In that role, he was responsible for all global capital structure management, treasury operations and strategic new business development initiatives for both DIRECTV U.S. and DIRECTV Latin America, totaling over $30 billion in annual revenue and over 35 million television subscribers.

He also served as Vice President of Media Investment Banking for Merrill Lynch, and prior to that was an Associate for Lazard Freres Real Estate Investors, LLC.

Bill earned his Doctor of Law (J.D.) degree from the University of Virginia School of Law, and his B.A. from the University of Virginia.