Muskan Goyal

Muskan Goyal is a marketing professional with extensive experience in brand management and digital marketing within the beauty and personal care industry. Currently serving as a Senior Executive in brand management and sourcing at Nykaa since August 2021, Muskan has previously worked with renowned brands such as L’Oreal and HUL, managing prominent labels like L’Oreal Paris and Dove. Muskan's early career includes roles as a Digital Marketing Intern at Varun Overseas, where successful social media campaigns were created, and as a Talent Onboarding specialist at Qyuki Digital Media, where artist discovery was pivotal for business growth. Muskan's background also includes market research analysis at Varun Overseas and coordination roles at Panasonic India. Muskan holds a Master’s degree in Marketing from SDA Bocconi Asia Center and a Bachelor’s degree in Marketing from Mithibai College of Arts.