Elaine LaPeruta

Senior Consultant, Media & Analytics at o2kl

Elaine LaPeruta has a diverse work experience in the media and analytics field. Elaine is currently working as a Senior Consultant for o2kl, where they analyze media results and site analytics to identify trends and customer behavior. Elaine then utilizes this information to make strategic, data-driven recommendations that result in increased customer interaction and engagement. Elaine also works closely with media and creative teams to share insights and ensure informed optimizations.

Prior to o2kl, Elaine worked at Converge for several years. Elaine started as an Associate Director of Strategy in 2008 and gradually climbed the ladder to become the SVP, Group Account Director. During their time at Converge, they held various roles, including SVP, Account Director, SVP, Director of Strategy, and VP, Director of Strategy. These positions allowed their to gain extensive experience in account management, strategy formulation, and team leadership.

Before joining Converge, Elaine worked at Omnicom Media Group. Their roles at Omnicom included Strategy Supervisor and Senior Strategist. Elaine took on responsibilities such as media planning, media buying, and assistant planning, showcasing their comprehensive skills in media strategy.

Overall, Elaine LaPeruta has a solid background in media analysis, strategy development, and team management. Their experience at reputable companies like o2kl, Converge, and Omnicom Media Group highlights their expertise and ability to deliver strategic insights and recommendations to drive customer engagement and achieve business goals.

Elaine LaPeruta obtained their MBA degree in Marketing/International Business from Baruch College, where they studied from 2006 to 2010. Before that, Elaine attended the University of Delaware, where they focused on Marketing/Marketing Management, General. However, the exact duration of their education at the University of Delaware is unknown.

Links

Previous companies

Converge logo