Lorna Macpherson is a skilled business analyst currently employed at Ocean Finance since September 2021. Prior to this role, Lorna worked at Arnold Clark for over 13 years, where responsibilities included serving as a growth marketer, media buyer, assistant media buyer, marketing executive, and marketing assistant. Lorna's achievements at Arnold Clark involved enhancing the brand's presence and revenue through affiliate marketing, planning and negotiating media buys for TV, radio, print, and out-of-home advertisements, and ensuring an optimized customer journey from digital engagement to physical interaction.
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