Ekaterina Popova is a seasoned product manager and marketing professional with extensive experience in the FinTech, EdTech, and digital marketing sectors. Currently serving as a Product Manager at Octopus Money since August 2023, Ekaterina focuses on delivering personalized financial planning solutions for clients. Previously, Ekaterina held the role of Product Marketing Manager at 303, leading successful go-to-market initiatives that enhanced return on ad spend. As a Product Manager at YaizY, an innovative EdTech startup, Ekaterina contributed to developing an engaging platform for K-12 students. Earlier career experiences include significant roles at Mcity, where Ekaterina implemented multi-channel marketing efforts and collaborated on enhancing user experience. Ekaterina holds a Bachelor’s degree in Management with a specialization in Marketing from the Graduate School of Management at St. Petersburg State University.
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