OfferFit
Greg Trent is an accomplished software engineer with extensive experience in developing and optimizing data pipelines, AI model handling, and software architecture. Currently serving as a Staff Software Engineer at OfferFit since September 2022, Greg has led significant projects, including architectural redesigns and the deployment of MLFlow for improved AI management. Prior roles include Staff Software Engineer at ZenBusiness, where Greg addressed systemic flaws, and Senior Software Engineer at KickBack Rewards Systems, focusing on event-driven reporting using Apache Kafka. Greg's technical expertise spans multiple programming languages and frameworks, with a solid foundation in mathematics, holding a Bachelor of Science degree from Boise State University.
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OfferFit
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OfferFit is a marketing decisioning engine that selects the best message, incentive, timing, and channel for every customer. OfferFit's self-learning AI proactively experiments -- it's like adding an AI "brain" to your MarTech stack.