Lavinia Francia

Lavinia Francia is an accomplished Executive Creative Director at Ogilvy, with extensive experience in leading local and global campaigns for prominent brands such as Nutella, SanPellegrino, and Heinz since March 2014. Lavinia has held various creative roles, including Visiting Associate Creative Director for notable clients like Ford and Pfizer, and has contributed as a Senior Creative and Copywriter in advertising across multiple platforms. In addition to current positions at IF! Italians Festival and SheSays, Lavinia serves as a teacher at Laboratoriominiera, imparting expertise in Art Direction and Copywriting. Previous roles include EMEA Creative Director at WPP and a background in digital and integrated campaigns at Publicis and Touché Adv. Lavinia holds a Master's degree in Journalism and Publishing from Università degli Studi di Parma and a Bachelor's degree in Communication Studies from Alma Mater Studiorum – Università di Bologna.