Sandra Yxne is a seasoned professional with extensive experience in customer experience, digital marketing, and product management, currently serving as a Customer Experience Officer at OKQ8 since August 2008. Over the years, Sandra has held several influential positions, including Head of Customer Experience, Data & Analytics, and Tf Head of Digital Channels, focusing on customer-driven transformations, data analysis, and optimizing digital channels across Scandinavia. Prior roles include strategic and product management positions at OKQ8, Inteno Broadband Technology AB, Tele2, and Ericsson, demonstrating a strong background in market strategy, digital ecosystems, and customer communication. Educational credentials encompass degrees in Strategic Marketing, Executive Digital Management, and Personal Leadership from prestigious institutions.