Oldcastle Infrastructure
Kristabel Cruz is an accomplished marketing professional with a proven track record in demand generation and strategic marketing. Currently serving as a Marketing Campaign Specialist at Oldcastle Infrastructure since January 2022, Kristabel has successfully led campaigns that contributed $2.2 million to the pipeline. Previous experience includes a role as Marketing Coordinator, where contributions to strategic marketing plans drove over $20 million in revenue. Kristabel also holds a position as Marketing & Communications Vice Chair for Hispanic Young Professionals & Entrepreneurs, achieving high engagement rates through effective email campaigns and social media strategies. Additional roles at Designshow Marketing and Georgia State University Athletic Association included managing digital CRM systems, conducting market research, and enhancing client engagement through social media. Kristabel's educational background includes a Bachelor of Business Administration in Marketing from Georgia State University.
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