Laura Adams (née Tilley)

Laura Adams (née Tilley) has extensive work experience in the advertising and marketing industry. Laura is currently the Client Success & Growth Director at OLIVER Agency, a position they have held since February 2023. Prior to that, Laura was the Managing Partner at INSIDE IDEAS GROUP LTD from July 2019 to February 2023, where they were responsible for running Diageo's global in-house agency program.

Before joining INSIDE IDEAS GROUP LTD, Laura worked at OLIVER Agency as the Managing Partner from March 2018 to June 2019, and as the Client Services Director from April 2015 to March 2018. Their responsibilities included overseeing client relationships and delivering effective marketing solutions.

Laura also has experience at Tag Worldwide, where they served as the Group Account Director from June 2014 to March 2015, the Account Director from October 2011 to June 2014, and the Senior Account Manager from June 2009 to October 2011. At Tag Worldwide, they worked on the Sony Group account and was involved in cross-media production and fulfillment, as well as asset and campaign management.

Earlier in their career, Laura was an Account Manager at The Marketing Store from May 2007 to June 2009, where they specialized in brand activation and product development for clients such as UEFA and Shell. Laura was particularly involved in the UEFA EURO 2008 TM program, where they liaised with sponsors, licensees, and suppliers.

Laura's career began at Euro RSCG, where they worked as a 360 Project Manager from July 2006 to May 2007. During this time, they played a key role in the repositioning of the Jaguar brand and was responsible for coordinating projects across various marketing channels.

Overall, Laura Adams (née Tilley) has a strong background in managing client relationships, developing marketing strategies, and overseeing diverse projects in the advertising and marketing industry.

Laura Adams attended Kendrick Girls Grammar School from 1995 to 2002. During this time, they did not pursue a specific degree or field of study. Following their graduation from Kendrick Girls Grammar School, Laura enrolled at the University of Birmingham from 2002 to 2006. Laura obtained a Bachelor of Arts (BA) degree in German Studies during their time at the university.