Katie Manty

Katie Manty has extensive work experience in various roles related to marketing, strategy, and data analysis. Starting from their early career at Ernst & Young and Capgemini, they have held positions as a Senior Consultant and Manager. At Brulant, they worked as a Manager before moving on to Fidelity Investments. At Fidelity Investments, they served as the Director of Online Product Management and then as the Director of Online Marketing and Analytics, where they managed marketing technology platforms, implemented targeted ads, and led cross-functional teams. Katie later became the Director of Online Product Management focusing on creating effective customer communication channels. After their time at Fidelity Investments, they joined Acxiom as a Director, leading strategy consulting services and building a data transformation strategy practice. Katie then joined Omnicom Health Group as the VP of Omnichannel Strategy, developing marketing frameworks and influencing revenue for healthcare advertising projects. More recently, they became the SVP of Omnichannel Marketing at Omnicom Health Group, setting the vision for the marketing team and strategizing data collection and analysis. Katie is currently a Staff Instructor at Michigan State University, teaching data analysis, integration, and visualization. Overall, Katie Manty possesses a wealth of experience in marketing, strategy, and data analysis, successfully leading teams and driving impactful results.

Katie Manty holds a BA in Computer Science & Economics from Smith College. Katie also obtained an MS in Management of Technology from the Massachusetts Institute of Technology. Katie has additional certifications in various subjects, including social network analysis, text mining, machine learning, data visualization, ScrumMaster, data science, big data challenges, and product ownership.