Viola Song

Viola Song is a seasoned professional in marketing science and data analysis with extensive experience in various industries, including pharmaceuticals, finance, and e-commerce. Currently serving as Senior Marketing Science Director at Omnicom Media Group since December 2019, Viola specializes in data governance, compliance, security, integration, automation, and multi-channel tracking. Previous roles include Manager of Big Data & BI at Mastercard, Manager at KPMG China, BI Stream Lead at GSK, Senior Architect at Roche, Technical Lead at PwC, IT Specialist at IBM, and Software Engineer at Hewlett-Packard. Viola holds a Bachelor's degree in Computer Science from Tongji University, completed in 2005.