Sammy-Jo Liefveld+

Sammy-Jo Liefveld is an experienced sustainability professional with a robust background in strategic leadership and sustainable practices. Currently serving as the Head of Sustainability Strategy and previously as Sustainability Strategy Lead at On, Sammy-Jo has also made significant contributions as a Founding Member & Writer at The Collective Good. Prior experience includes leadership roles at Deloitte, where responsibilities ranged from Director to Senior Manager, and Manager. Academic credentials include an Executive Master in Internal Audit from Erasmus University Rotterdam and a brief educational experience at the University of Cambridge. Sammy-Jo's early career featured involvement as a Student Ambassador at Rijksuniversiteit Groningen and as Coordinator of Make a Move with AIESEC in the Netherlands.