Marta Regidor Rivero

Marta Regidor Rivero is an accomplished marketing professional with extensive experience in product ownership and digital marketing since 2008 at Oney. Notable roles include Product Owner Medios de Pago, where Marta developed customer-centric business models and marketing strategies, and Responsible Marketing Operacional y Tarjetas, focusing on client acquisition and retention. Previous positions at Grupo Celeris and BNP Paribas-Mediatis included planning and executing marketing campaigns, managing budgets, and analyzing competitors. Marta's educational background encompasses multiple specialized degrees and master’s programs in Digital Marketing and UX from prestigious institutions, establishing a robust foundation in marketing analytics and strategies.