Haley Hardcastle

Product Manager - Growth and Personalization at onxMaps

Haley Hardcastle is a seasoned product and program manager with extensive experience in digital merchandising and growth strategies. Currently serving as Product Manager for Growth and Personalization at onXmaps, Inc. since April 2023, Haley previously worked at Backcountry as Product Manager - Brand, where responsibilities included acting as scrum master and product owner for multiple teams and launching a new Content Management System. Prior roles include Sr. Program Manager - Digital Merchandising - Experiences at REI, and various positions at Amazon, contributing to vendor management and sales strategy initiatives. An education from Indiana University Bloomington and experience as a marketing intern further complement Haley's professional journey.

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