Danielle Farrelly

Head Of Small Format - Product at oOh!media

Danielle Farrelly has a diverse work experience spanning various industries and roles. Danielle began their career as a Production Assistant at JuicyBear Clothing, where they gained exposure to the fashion industry. Danielle then worked as a Part-Time Event Coordinator at Poison Apple Events, where they assisted with event production and coordination.

Danielle also had a role as a Retail Store Manager at INDUSTRIE, where they managed day-to-day operations of the store. Danielle then worked as an Account Manager at iSpy Communications & Strategy, where they orchestrated qualitative research projects and handled project administration.

Following this, Danielle was employed as a VIC Account Executive at QMS Media. In this role, they managed client accounts, attended client meetings, and contributed to event planning and management.

Danielle'snext position was as an Agency Account Manager at oOh!media, where they were responsible for key client and agency accounts. Danielle achieved budget goals, grew key accounts, and built strong relationships with stakeholders.

Danielle then took on the role of a Channel Manager (Southern Region) at oOh! Retail, where they led and inspired sales teams, created innovative sales initiatives, and represented the company to clients and agencies.

Currently, Danielle is working as a National Product Director (Broadcast) at oOh!, Australia's largest Out-of-Home media company. In this role, they focus on driving sales initiatives, ensuring budget delivery, and managing sales team training and development.

Throughout their career, Danielle has consistently achieved budget goals, grown key accounts, and received recognition for their sales performance. Danielle has demonstrated strong leadership skills and a proactiveness in driving sales and marketing initiatives.

Danielle Farrelly's education history includes completing a Content Marketing Certificate at ADMA IQ from 2018 to 2019. Prior to that, they attended Victoria University from 2011 to 2013, where they obtained a Bachelor of Business in Marketing & Event Management. During their time at Victoria University, they also earned a Bachelor's degree in Business, Management, Marketing, and Related Support Services. Danielle Farrelly attended Westbourne Grammar School from 1996 to 2009, and they graduated Year 12.

Links

Timeline

  • Head Of Small Format - Product

    September 1, 2023 - present

  • National Product Director (broadcast) - Retail, Street Furniture And Rail

    April, 2021

  • Channel Manger Southern Ooh Retail

    May, 2018

  • Agency Account Manager

    July, 2015