Joe Martiniello

Joe Martiniello is an experienced marketing executive currently serving as SVP of Demand Marketing, Operations, & Web at OpenText since July 2021, following a significant tenure at IBM from March 2003 to June 2021. Throughout their career, Joe has held various leadership roles, focusing on demand generation, marketing operations, and campaign management. Notable accomplishments include unifying multiple teams to enhance marketing contributions to revenue at IBM and leading global demand generation efforts for significant businesses. Joe's expertise spans campaign management, data analytics, and cross-functional team leadership, contributing to substantial pipeline growth and revenue generation in both corporate environments and previous roles at Rational Software and FairMarket. Joe holds a Bachelor of Science in Marketing with a minor in Computer Science from Bentley University.