Samantha Marion-Walker is a seasoned professional in performance marketing and media strategy with extensive experience in various roles within the advertising and fitness industries. Currently serving as the Director of Performance Marketing at Operatic Agency since March 2023, Samantha previously held the position of VP of Media at Society, etc. from August 2022 to March 2023. In a long-standing role since February 2014, Samantha has also been a Group Fitness Instructor at GoodLife Fitness, motivating clients to achieve their fitness goals. Prior experience includes a series of roles at DonerNorth, including Media Director, and Media Strategy Lead at Neo@Ogilvy, where Samantha managed media campaigns for diverse brands across multiple sectors. Samantha holds a degree in Advertising and Media from Mohawk College, further complemented by fitness certifications and CPR training.
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