optilyz
Marc Hundacker is an accomplished executive with extensive experience in digital marketing and advertising. Currently serving as Chief Revenue Officer at Factor Eleven since November 2021, Marc plays a pivotal role in enhancing digital marketing solutions for businesses across various regions. As Chairman of the Advisory Board at optilyz, Marc contributes to optimizing direct mail automation for cross-channel marketing. Previously, Marc held significant positions at Awin Global, where responsibilities included managing the DACH region and successfully driving sustainable revenue growth following a merger. Marc's tenure at Scout24 Gruppe saw revenue growth in adjacent markets, while earlier roles at eBay, Microsoft Advertising, IP Deutschland, and Bauer Media Group established a strong foundation in sales and account management. Marc holds a degree in Marketing and Communication from Hanseatische Akademie für Marketing und Medien and is a trained publishing professional.
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optilyz
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optilyz is Europe’s leading direct mail automation software. Our tool not only offers a straightforward way to print and send letters, postcards, and self-mailers in just a few clicks but also enables you to run direct mail just like an online channel. Europe’s most innovative companies and some of its biggest chains use optilyz to integrate directmail into their cross-channel marketing as well as automate and better personalize their campaigns.