Optima Group, Inc.
Ellen McKay is the Managing Director at Optima Group, Inc. and has extensive experience in leading research, product development, consulting, and marketing engagements for various financial institutions. Prior to this role, McKey held positions including Vice President at Bankers Trust Company and Credit Analyst at The First National Bank of Chicago. McKay holds an MBA in Finance from Cornell Johnson Graduate School of Management and a BA in Slavic Studies from the University of Pennsylvania.
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Optima Group, Inc.
Optima Group is a creative services, strategic consulting and marketing research firm dedicated to the financial industry. No other company combines creative services, strategic consulting and market research as effectively and efficiently as we do. We have built an environment that sparks creativity and innovation, producing powerful solutions informed by independent thinking and exceptional industry knowledge. Whether you need messaging and design that are unique, captivating and market appropriate, a winning business strategy, or market research to better understand your audience, do what many other leading financial firms have done - turn to Optima Group for help. For over 30 years, Optima Group has stood apart in providing insight-driven expertise, real world acumen and creative excellence for all types of financial institutions. Services include: CREATIVE SERVICES • Branding • Integrated marketing • Websites STRATEGIC CONSULTING MARKET RESEARCH