Optimism
Sylvia Baptista has over 20 years of work experience in various roles related to email marketing and campaign management. Sylvia has held positions such as Sr. Director of Email Operations at Optimism, Director of Campaign Management at Pardon Inc., and Director of Email Deployment at Likemind. Additionally, they have worked as a Senior Email Analyst, Sales Executive, and Email Marketing Manager/ISP Relations Manager at different companies. Sylvia has extensive experience in managing email delivery teams, optimizing campaigns, analyzing target lists, and maintaining strong relationships with internet service providers. Sylvia has also demonstrated their ability to train and mentor teams of email delivery specialists and analysts.
Sylvia Baptista attended PUC Minas from 1988 to 1992, where they obtained a Bachelor's degree in Graphic Design and Marketing.
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Optimism
Optimism is an inbox-first digital media company with brands that reach millions of Americans every day. Optimism's portfolio consists of more than a dozen publications spanning a wide variety of topics. While the subject matter may vary (from travel to learning to news) all of Optimism's brands are united by a singular mission: to build a brighter web. This mission carries through to each and every one of Optimism's brands, all of which at their core aim to be nourishing and uplifting to their readers. This promise has allowed Optimism to build a powerful audience of millions of engaged subscribers who have made a habit of starting their day with Optimism.