Ady Kacen

Ady Kacen is a seasoned design professional with extensive experience in user experience and product design. Currently serving as a Senior Product Designer at Optimove since May 2021, Ady leads the design of features and interactions for a complex SaaS system, focusing on user research and competitive analysis. Prior experience includes a role as Senior UX Designer at Autodesk, where the design of the AutoCAD mobile app was spearheaded, and a Senior User Experience Specialist position at Loolyan, where product strategy and UX concepts for Menora Mivtachim's online platform were defined. Ady also held positions at NGSoft Ltd. as a User Experience Specialist and Trade FXL as a UX product manager, showcasing a strong ability to create high-usability experiences across various platforms. Ady’s educational background includes a BA in Sociology and Anthropology from Tel Aviv University and certifications in Graphic Design and Small Business Management.