David Hardy

David Hardy is an experienced professional with a strong background in business services and digital marketing, currently serving as VP of Business Services at Optimove since March 2023. Prior to this role, David co-founded Purposeful Growth and held various leadership positions at Adobe, including Head of Pre Sales for EMEA Professional Services. David’s extensive experience at Rakuten Marketing involved roles such as VP of Strategic Services and Senior Director for Multichannel & Attribution, where strategic initiatives and global service offerings were developed. David began their career in account management and corporate marketing after earning a 2.1 degree in Economics from the University of Sussex.