Optimove
Dorin Ghasri is a Customer Data Engineer Team Lead at Optimove since August 2023, where responsibilities include building and maintaining scalable data pipelines on the cloud and designing optimized data workflows. Prior to this role, Dorin served as a Human Resources Officer with Israeli Military Intelligence from September 2014 to April 2018. Dorin holds a Bachelor's degree in Industrial Engineering from Ben-Gurion University of the Negev, completed in July 2023, and completed secondary education at Harishonim High School in July 2014.
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Optimove
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Optimove is a privately held company that develops and markets a Relationship Marketing software as a service. Optimove’s Relationship Marketing Hub leverages AI to foster emotionally intelligent communications that maximize the value of every customer. Our mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale. Optimove is used by customer marketers and retention experts at more than 500 customer-centric businesses. Using Optimove, these marketers gain a deep understanding of their customers’ behavior and automate the delivery of highly relevant communications for everyone – no customer left behind! Optimove’s Science-First Relationship Marketing Hub implements a science-driven approach to planning, automating and optimizing a complete, hyper-personalized relationship marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign execution engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is happier, more loyal customers and significant increases in customer spend, engagement, retention and lifetime value.