Mike Connors is an experienced professional in sports marketing and media investment, currently serving as a Senior Director at Optimum Sports since January 2014. In this role, Mike leads marketing strategies for high-profile advertisers such as Apple, PepsiCo, and the US Army. Prior positions include Director of Integrated Media Investment, where Mike managed investments for major brands and oversaw significant sports media initiatives, and Associate Media Director, focusing on omnichannel marketing platforms. Earlier career stages included financial management roles at FJC Technology Solutions and Integratas Security Services, as well as coaching at St. John the Baptist Diocesan High School. Mike holds an MBA in Integrated Marketing from New York University and a Bachelor of Business Administration from Adelphi University.
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