Frederick Vallaeys

Frederick Vallaeys is the co-founder and CEO of Optmyzr, a PPC management SaaS company established in January 2013, which creates tools to enhance advertising efficiency on platforms like Google AdWords and Bing Ads. Vallaeys also contributes monthly OpEd pieces on pay-per-click marketing for Search Engine Land. Prior to Optmyzr, Vallaeys founded and served as Chief Marketing Technologist at Top Tier Marketing, an online agency focused on technology-driven solutions for Google and AdWords. Vallaeys has an extensive background at Google Inc., where roles included AdWords Evangelist and product specialist from August 2002 to February 2012, and earlier worked as an engineer at Sapient Inc. from June 2000 to February 2002. Vallaeys holds a Bachelor of Science degree in Electrical Engineering from Stanford University, completed in July 2000.