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Rodrigo Daniel García Santander

Salesforce Marketing Cloud Solution Architect at Orange Digital CX

Rodrigo Daniel García Santander has a diverse work experience in the field of marketing and design. Rodrigo Daniel is currently working as a Salesforce Marketing Cloud Solution Architect at Orange Digital CX since October 2021.

Prior to this role, Rodrigo worked at Estratégica smarter marketing from October 2013 to November 2021. Rodrigo Daniel started as an Associate Creative Director, where they worked with B2B and B2C brands to help them connect with their audiences through usability solutions. Rodrigo Daniel provided creative direction and managed the design and content team. Additionally, they specialized in User Experience and User Interface, offering consultancy in Email Marketing and Marketing Automation. Rodrigo Daniel also worked as a Web Director, overseeing the storytelling team and responsible for UX strategies and design of websites, landing pages, mailings, and other digital marketing strategies.

Before joining Estratégica, Rodrigo worked as a Freelancer at Axolotl Design from January 2012 to October 2015. During this time, they undertook various design projects.

Rodrigo's career began in 2010 at Publydinamick, where they worked as a Graphic Designer. Their role included designing promotional materials, managing social media, creating and maintaining websites, and developing and redesigning corporate identities.

Overall, Rodrigo has gained expertise in multiple areas, including Salesforce Marketing Cloud, creative direction, user experience, user interface, email marketing, marketing automation, web design, and graphic design.

Rodrigo Daniel García Santander completed their Bachelor's degree in Design and Visual Communication from the Universidad Nacional Autónoma de México from 2005 to 2009, specializing in humanities and arts. In 2013, they pursued a diploma in Advanced Web Design from Edumac, focusing on web design.

In addition to their formal education, Rodrigo has obtained various certifications in different fields. In 2019, they became a Marketing Cloud Consultant, and in 2022, they obtained certifications in Slack Basics, Pardot Consultant, Pardot Specialist, and Marketing Cloud Administrator from various institutions. In 2020, they earned the Litmus-Certified Email Designer certification. Moreover, Rodrigo obtained the Learning Git and GitHub certification in 2018. Rodrigo Daniel also attended the Pixar Animation & Story Masterclass at the Vancouver Institute of Media Arts (VanArts) in 2015. Rodrigo has also completed coding courses such as JavaScript Road Trip Part 2, Adventures in Web Animations, and Unmasking HTML Emails from Code School.

Furthermore, Rodrigo obtained the Marketing Cloud Customer Data Platform Accredited Professional certification in 2022 from Salesforce Partners.

It is worth noting that some of the certifications obtained by Rodrigo do not have specific information regarding the month and year of completion.

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Timeline

  • Salesforce Marketing Cloud Solution Architect

    October, 2021 - present