Itziar Castro Agirre is a marketing professional with extensive experience in digital communication and marketing strategies. Currently serving as the Marketing Coordinator for Orca Triathlon at ORBEA since September 2016, Itziar is responsible for aligning creative briefs and content strategies with overall business objectives and managing the Orca website. Previously, Itziar worked as a Marketing and Digital Communication Technician at Universidad de Deusto, focusing on web content management, CRM (SalesForce), newsletter creation, and social media updates. Itziar's early career includes a communication technician role at Confebask, where website and social media management were key responsibilities. Academic qualifications include a Master's degree in Media, Communication, and Culture from Universitat Autònoma de Barcelona and a Bachelor's degree in Journalism from Universidad del País Vasco.
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