Xabier Rodrigo Unzueta is a seasoned marketing professional with extensive experience in sports marketing and communication. Currently serving as a Sports Marketing Manager at ORBEA since April 2019, Xabier has held multiple roles including Sports Marketing Specialist and Communication Manager. Prior experience includes a Senior Consultant role at Bikefriendly Group, where Xabier provided specialized consulting services in cycling tourism and sports cycling. Previous positions also encompass retail marketing and communication at Estudios Durero, marketing technician at Cadena Ser, and various creative advertising roles at multiple agencies from 2007 to 2011. Educational qualifications include a Master's degree in Marketing Management from ESIC Business & Marketing School, a Master's in Advertising Creativity from Escuela Creatividad Publicitaria Zink Project, and a Bachelor's degree in Advertising and Public Relations from the University of the Basque Country.
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