Izabela Amaral Escanhoela

Izabela Amaral Escanhoela is a skilled UX and market research specialist with extensive experience in consumer insights and product development. Currently serving as a UX/Market Research and Consumer Insights Specialist at Orbia since September 2023, Izabela's prior roles include UXR Manager at PicPay and UX/Product Lead at Dextra, where leadership and team development were emphasized. Izabela has contributed to academia as a professor in Inovação e UX at ESPM and has a strong background in user research, having worked with notable organizations like C6 Bank, iFood, and Venturus. Educational qualifications include ongoing postgraduate studies in Inteligência de Mercado at PUC Minas and various certifications in UX design and research.