Alison Barksdale has extensive work experience in marketing and content management. Alison currently works as a PR and Content Manager at Origence. Prior to this, they worked as a Freelance Writer for CU Management, a CUES publication.
Alison's most significant role was as the Assistant Vice-President of Marketing at CU Members Mortgage, where they managed nationwide marketing strategies and developed content across all media to enhance the user experience. Alison also managed sales strategies that resulted in a growth of partnerships and increased production to $1 billion in sales. Earlier in their career, they served as the Marketing Director at CU Members Mortgage and Colonial Savings FA, and as a Marketing Coordinator/Writer at Branch Smith Publishing. In these roles, they implemented marketing programs, managed vendor relationships, and promoted publications through various advertising campaigns. Alison's work experience demonstrates their expertise in marketing, content development, and sales strategies.
Alison Barksdale has a Bachelor of Arts degree in Public Relations from The University of Texas at Arlington. In addition to their degree, they have obtained several certifications. These include "Social Listening with Explore: Advanced" and "Social Listening with Explore: Foundations" from Meltwater, which were obtained in March 2023. Alison also holds a certification in "Strategic Applications of IT Project & Program Management" from the University of Washington, which was obtained in July 2020.
February, 2023 - present
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